Privacy Policy

Effective date: August 23, 2026 · Operated by the CaloriePulse team

This Privacy Policy explains what information CaloriePulse (“we”, “us”) collects when you use this website, why we collect it, who it is shared with, and the choices you have. It is written to meet the requirements of the EU General Data Protection Regulation (GDPR), the UK GDPR, the California Consumer Privacy Act as amended by the CPRA (CCPA/CPRA), and the policies that apply to publishers using Google AdSense.

1. Information We Collect

CaloriePulse does not require an account and we do not ask you for your name, postal address, or payment details. The information involved falls into three groups:

  • Technical data collected automatically: IP address (which may be truncated or anonymized by our providers), browser type and version, device type, operating system, screen size, referring page, pages viewed, and the date and time of your visit. This data is generated by your browser whenever you load any website.
  • Cookies and similar local storage: small files or entries placed on your device by us and by third parties such as Google. These are used for essential site functionality, traffic measurement, and advertising. See Section 3 and Section 4.
  • Non-sensitive calculation inputs: the age, gender, height, weight, activity level, food items, serving sizes, workout durations and daily calorie target you enter into the calculator and tracker. These values are stored in your browser's localStorage on your own device so your daily log survives a page refresh. They are not transmitted to a CaloriePulse account or database, and you can erase them at any time using the "Reset Day" button or by clearing your browser storage.

We do not knowingly collect special-category data such as medical records or diagnoses. Please do not submit health information beyond the basic figures the calculator asks for.

2. How We Use Your Data

  • To provide the service: perform BMR, TDEE, nutrition and MET-based calorie-burn calculations and display your daily intake, burn and net totals.
  • To remember your preferences: unit system (imperial or metric), daily calorie target and cookie consent choice.
  • To measure and improve the site: aggregated analytics on which pages, foods and exercises are used, so we can prioritize content and fix problems.
  • To serve advertising, including personalized ads: our advertising partners may use cookies and device identifiers to select ads and to limit how often you see the same ad. Where consent is required, personalized advertising runs only after you select "Accept All".
  • To maintain security and comply with law: detect abuse, prevent fraud, and respond to lawful requests.

Legal bases (GDPR/UK GDPR): we rely on your consent for non-essential cookies, analytics and personalized advertising; on our legitimate interests for site security and basic aggregated measurement; and on legal obligation where applicable. You may withdraw consent at any time (see Section 8).

3. Google AdSense & Third-Party Advertising

This site displays advertising served by third-party vendors, including Google. Third party vendors, including Google, use cookies to serve ads based on a user’s prior visits to this website or other websites.

Google’s use of advertising cookies, including the DART cookie, enables it and its partners to serve ads to users based on their visit to this site and/or other sites on the Internet. Users may opt out of the use of the DART cookie and personalized advertising by visiting the Google ads settings and advertising privacy pages:

  • Google advertising and privacy information: http://www.google.com/privacy_ads.html
  • Google Ads Settings (turn personalized ads off): https://adssettings.google.com
  • Network Advertising Initiative opt-out: https://optout.networkadvertising.org
  • Your Online Choices (EU/UK): https://www.youronlinechoices.eu

Third-party ad networks operate under their own privacy policies, which we do not control. We do not provide these vendors with the values you type into the calculator. Ad and analytics data may be processed in the United States and other countries; where such transfers involve EU/UK personal data, our providers rely on Standard Contractual Clauses or equivalent safeguards.

We also use privacy-respecting traffic analytics to count visits and page views. If we add Google Analytics in future, IP anonymization will be enabled and it will load only after consent where consent is required.

4. Cookies and Your Choices

Essential cookies and local storage keep the site working (for example remembering your unit toggle and consent choice) and cannot be switched off. Analytics and advertising cookies are optional. On your first visit you are shown a consent banner with “Accept All” and “Essential Only”; your choice is stored locally in your browser and can be changed at any time.

You can also block or delete cookies through your browser settings. Blocking all cookies may affect how parts of this site behave.

5. Data Sharing and Retention

We do not sell your personal information for money. We share technical data with our hosting provider, our analytics provider and our advertising partners strictly to run the site. Data held in your browser stays on your device until you clear it. Aggregated analytics records are retained for no longer than 26 months.

6. GDPR Privacy Rights (EU, EEA, Switzerland and UK)

If you are located in the European Economic Area, Switzerland or the United Kingdom, you have the following rights regarding personal data we hold about you:

  • Right of access — obtain confirmation of whether we process your personal data and receive a copy of it.
  • Right to rectification — have inaccurate or incomplete personal data corrected.
  • Right to erasure ("right to be forgotten") — request deletion of your personal data.
  • Right to restrict processing — ask us to limit how we use your data in certain circumstances.
  • Right to data portability — receive your data in a structured, commonly used, machine-readable format.
  • Right to object — object to processing based on legitimate interests, and to direct marketing at any time.
  • Right to withdraw consent — withdraw cookie or advertising consent at any time, without affecting processing carried out before withdrawal.
  • Right to lodge a complaint — contact your national supervisory authority (or the UK Information Commissioner's Office).

To exercise any of these rights, email privacy@yourdomain.com. We respond within one month, as required by the GDPR. There is no charge unless the request is manifestly unfounded or excessive.

7. CCPA/CPRA Privacy Rights — Your California Privacy Rights

If you are a California resident, the California Consumer Privacy Act as amended by the California Privacy Rights Act gives you the following rights:

  • Right to know — request disclosure of the categories and specific pieces of personal information collected, the sources, the business purpose, and the categories of third parties it is disclosed to.
  • Right to delete — request deletion of personal information we collected from you, subject to legal exceptions.
  • Right to correct — request correction of inaccurate personal information.
  • Right to opt out of sale or sharing — opt out of the "sale" or "sharing" of personal information for cross-context behavioral advertising.
  • Right to limit use of sensitive personal information — we do not collect sensitive personal information as defined by the CPRA.
  • Right to non-discrimination — we will not deny service, charge different prices, or provide a different quality of service because you exercised these rights.

Do Not Sell or Share My Personal Information. We do not sell your personal information for money. However, the use of advertising cookies for personalized advertising may be considered “sharing” for cross-context behavioral advertising under the CPRA. To opt out, select Essential Only in the cookie banner (use the button in Section 4 to reopen it), enable a Global Privacy Control signal in your browser, or email privacy@yourdomain.com with the subject line “Do Not Sell or Share”. We honor Global Privacy Control signals as a valid opt-out request.

You may designate an authorized agent to submit a request on your behalf. We verify requests using the information available in your request; because we do not maintain accounts, verification may rely on details of your interaction with the site.

8. Children's Privacy (COPPA)

CaloriePulse is a general-audience website intended for adults. It is not directed to children under 13 years of age (or under 16 in jurisdictions where that higher age applies), and we do not knowingly collect personal information from children. If you believe a child has provided us with personal information, contact privacy@yourdomain.com and we will delete it promptly. Parents and guardians should supervise children’s online activity and should not rely on this tool for a child’s nutrition planning.

9. Security

The site is served over HTTPS. Because calculator data stays in your browser, the most effective protection is your own device security. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

10. Changes to This Policy

We may update this Privacy Policy to reflect changes in our practices or the law. The effective date at the top of this page will change when we do. Material changes will be highlighted on the site.

11. Contact Information

For privacy questions, GDPR or CCPA/CPRA requests, or to report a concern, email privacy@yourdomain.com. You can also reach us through the contact page.

Related pages: Terms of Service · About CaloriePulse

This policy is provided for transparency and is not legal advice. Consult a qualified attorney to confirm compliance for your jurisdiction.